Shared experiences can leverage the best the technology has to offer, writes the head of creative technology at Framestore When people think of virtual reality, a specific image comes to mind, a piece of black, unwelcoming, plastic hardware strapped to your face. That image has been ingrained in our minds for decades, going back as… Read more »
Last week was an amazing moment for the project I worked on at Framestore for McCann New York – Lockheed Martin’s STEM education platform Generation Beyond’s, group VR experience, Field Trip to Mars. Field Trip to Mars won 19 Lions across 11 categories at the 2016 Cannes Lions International Festival of Creativity. 1 Innovation Lion,… Read more »
This afternoon I was popped into the “Wearable Tech Expo”. If you didn’t know better you’d think it was an event for a topic no one has heard of. Or something super niche like mini-disks or HAM radio. Not an event for one of the hottest topics in consumer tech. I thought I was at the wrong… Read more »