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Last night, we went to see Star Wars: The Force Awakens and it did not disappoint. It lived up to my expectations set not only by my appreciation for the franchise (please see my Medium post yesterday) but also some of the excellent targeted marketing pushed out by the production by Disney and their very clever – and successful – way of always understanding how to get a fan in their feels. It’s given me a new hope in the franchise and it’s new stewards.